Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing by Emily Lynn Paulson
My rating: 5 of 5 stars
Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing by Emily Lynn Paulson is a must-read for anyone who is interested in MLMs or cults, thinking of joining a MLM, or already in one. Emily Lynn Paulson was in a MLM for a long time. She rose to the top of the ranks. She got the FREE CAR. She's the definition of the #bossbabe MLM success story. While this is primarily about her personal experience, she has clearly done the research into MLMs to explain how the methods and mindsets are applicable no matter what the product is. You come away understanding why it is so attractive, particularly for a very specific type of person. While the title might make you think she is out to destroy people in MLMs, there was a lot of empathy, especially for those who struggle to make ends meet and see this as their salvation. A very fascinating read!
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